Sunday, March 11, 2012

Pinterest.com - Popular Social Network and Growing

VirtualWorld.ca

I first learned about Pinterest.com about one or two years ago when someone I follow on Twitter posted a link to their Pinterest profile.  I didn't think much of it then because Twitter was more my focus.  I wasn't really even sure what it was other than a way to share interests.

Today, Pinterest is one of the fastest growing social networks and is quickly following in the steps of Facebook and Twitter.

How does Pinterest work?

You request an invite from their homepage, and can join when it's emailed to you, usually in a day or so.  Pinterest apparently has only 20 employees managing a site that now has over 10 million users.  You can join with your Facebook or Twitter account info which will link your accounts and fill in some of the info.

Once you're in, you can create 'Pin Boards'.  You upload a Pin button to your computer, and while you surf the net you can click the Pin button.  It will give you photos from the page you are looking at, and you can decide which to pin to your boards.  Over time, you collect a bunch of photos and website links you are interested in, and can share with others.  You can share photos of fashion, people, home wares, recipes, sports, etc.  You can create a board around your interestes, such as home improvements, my clothes, cars and so on.

So far, Pinterest is being heavily used by women in North America and is growing fast.  It looks like a good way for people to share pictures from websites about their interests.  It is still early, so we'll have to watch how the site develops.  So far, the owners of Pinterest must be very encouraged by the activity.

Instagram is another social network that is growing, but you need to do your own photos and have an ipod/iphone type device.  The whole point of the site is to upload your photos and share them, get 'likes' and 'followers', etc.  Though I still think it will grow, the fact you need to have a mobile device and participate via photos restricts it for many people.

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